Comments on: Rebuilding a Great Brand Called Baseball

By: Barry Feldman

Barry Feldman — Wed, 11 Nov 2009 18:12:07 +0000

..continued..4.Its players are more diverse than ever,but need to regain Afric.-Amer. participation.
5. TV shouldn’t restrict play-by-play to behind pitcher view, but create batter-based or field-box box behind-plate view of the extended, unique playing field; maybe split-screen.
6.Like baseball cards,our father-son thing–hard to re-create this era; maybe on-line cards, cross mkt.tie-ins/discounts,more mktplace. baseballs..

By: Joel Rubinson

Joel Rubinson — Wed, 11 Nov 2009 18:05:28 +0000

great comments, thanks. point about blacks is well-taken as the percentage of players who are black has actually gone down over the past 10-20 years.

By: Barry Feldman

Barry Feldman — Wed, 11 Nov 2009 16:50:12 +0000

Article inspires some thoughts: Baseball has failed to exploit certain characteristics relative to other sports:
1. Its relative affordability of games; still needs to improve access to lower/middle income groups
2. Players not literally larger-than-life; they are “reality-size.”
3. The long summertime absence of pro football and basketball.
4. It’s players are more diverse than ever, despite lower participation by African-Americans (which needs to be re-cultivated).
5. TV should not restrict play-by-play views to behind-the-pitcher only; but create a batter-based or field-box behind-the-batter view of the extended, unique playing field; maybe split-screen.
6. Like baseball cards, the father-son thing we baby-boomers experienced is difficult to re-create in this era — but all of the above and maybe on-line cards, inter-sport and cross-market discounts, greater prevalence of baseballs in the marketplace, etc. could help.

By: Gustavo Gomez

Gustavo Gomez — Sat, 07 Nov 2009 03:49:43 +0000

Great post. I truly agree with your points. As a baseball fan I hated that the games started at 8PM or 8:20 and my son could only see 1 or 2 innings because it ran so late past his bed time. Even when I let him stay up he usually was asleep by 10:30PM and would wake up the next day to ask the what was the final score. I love your idea of Augmented reality and integrated stats. Why isn’t ESPN, FOX, or even YES doing this? Seems like a no brainer.

By: laurent flores

laurent flores — Fri, 06 Nov 2009 21:35:19 +0000

for sure baseball has fans like you and I guess that’s what counts the most no?